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Keep the 'Prep-to-Pro' NBA Draft, 2008.
An argument to keep the 'prep to pro' National Basketball Association recruitment of high school athletes.
976 words (approx. 3.9 pages), 1 source, MLA, $ 34.95
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Abstract
The paper refers to Brian Hindo's essay entitled "The NBA's Youth Squad" that discusses the 'prep to pro' recruitment drive by the National Basketball Association (NBA) who draft the most attractive high school athletes before they enter college. The paper explains the fear some have of making it too tempting for a high school player to pass up potential vocational opportunities in college but argues that the life of a world-class college athlete garners almost no pay while NBA stars receive millions of dollars. The paper proposes that instead of ending the 'prep to pro' drive, the academic standards of college athletes should be raised, to ensure that students in college sports teams can keep up with their classes in case they cannot play competitive professional athletics.
From the Paper
"According to Brian Hindo's essay entitled "The NBA's Youth Squad," the drafting of high school age athletes by the National Basketball Association may be rapidly coming to an end. Hindo argues that the league will have to seriously consider bowing to public pressure and end its long-standing policy of drafting the most attractive high school draft 'picks,' before these students enter college, what is commonly called the 'prep to pro' recruitment drive (Hindo 2004). Early recruitment means that the high school students lose their eligibility to play as nonprofessional athletes in college, but can score multimillion dollar contracts--before they are old enough to vote, in some cases."
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Rugby Training School, 2008.
A marketing plan for a rugby training school in the Denver Metro Area.
2,624 words (approx. 10.5 pages), 6 sources, APA, $ 79.95
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Abstract
The paper presents a marketing plan for a new rugby training school in the Denver Metro Area and analyzes the company, the potential customers, the competition, the external environment and includes a SWOT analysis. The paper first looks at the objectives of the marketing plan and discusses its differentiation from the other services offered by the competition. The paper then explains the marketing strategy that is based on identifying the target market and making decisions in regard to product, service, price, promotion and distribution strategy. Finally, the paper lists the eight steps the company should implement their strategies on and concludes that the launch of the training school is expected to be a success as it differentiates itself from other rugby clubs.
Outline:
Executive Summary
Situational Analysis
Marketing Plan Objectives
Differentiation and Positioning
Marketing Strategy
Implementation and Control
Conclusions
From the Paper
"The Denver Metropolitan Area, Denver Metro Area or simply the Denver Area, is a mixed region, meaning that is hosts various cultures with numerous values and particular preferences. What most of these cultures actually do have in common is a high interest in health through sports. And proof of this fact stand the 288 health clubs and gymnastics locations within Denver. Among the most popular sports practiced by the Denver population is rugby and the American county can praise its internationally renowned rugby teams and clubs, such as the Denver Barbarians RFC, the Denver Highlanders Rugby Football Club, the Denver Harlequin Rugby Quins or Black Ice RFC - the rugby club for women."
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Marginal Revenue and Over-Paid Athletes, 2008.
The paper examines the phenomena whereby business concerns sponsor and endorse celebrities.
1,850 words (approx. 7.4 pages), 8 sources, MLA, $ 59.95
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Abstract
The writer of the paper contends that a celebrity enjoys a potential revenue fetching force that has to be exploited by the firms or institutions that market the fame of the celebrity. The author then examines and discusses the question that, if we accept that a celebrity can and will fetch revenue by his or her participation, is the very high premium paid for their endorsement or participation justified? The writer uses examples from both the world of entertainment and sports to illustrate and support his conclusions. The paper is heavily annotated.
Outline:
Introduction
The celebrity Endorsement and Profits
Looking at the Model
The Economics of Endorsement
Conclusion
Citations
From the Paper
"The public which is enamored of a person, and a person who creates successfully a following for himself or herself in the chosen activity commands the power of bargaining for not only participation, but for the use of the image, endorsements of products, news worthiness and corporate advertising and marketing. In considering such activities, particularly sports, there are two aspects of the financial implications and there is evidence to show that team sports like cricket or football have lesser profitability and small clubs with marginal operations cannot compete with famous ones and the monopoly in profits is always held by the popular city club. A sports club cannot generate a positive cash flow for the reason that there is a potential fear of political involvement and therefore such clubs show the balances in negative. Sports franchisees fare better with the capital appreciation of the stock."
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Brett Favre's Leadership, 2008.
This paper focuses on Brett Favre to compare leadership in the medieval world with leadership today.
1,374 words (approx. 5.5 pages), 3 sources, MLA, $ 45.95
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Abstract
The paper looks at the leadership style of Brett Favre and compares his leadership skills to those of medieval leaders. The paper explains how Favre embodies many of the essential qualities of a medieval leader. The writer relates that he chose to focus on Favre because he is brave, a risk taker, an inspiration and a person who gives back to his society.
From the Paper
"I chose Brett Favre because I admire him on and off the football field. I believe he is a strong and vibrant person, and that he has leadership qualities that help him with his football career and in life. I also admire him because although he is highly paid, he has started many charities with some of his money to help people that need it, and I think that it is an important quality of a good leader to give back to the community and to use some of their wealth to help others.
"I know that leadership is an important quality in anyone who hopes to lead others and reach the top of their chosen field. I think that Brett Favre embodies this, but the literatures we have studied indicate this is not a new idea. In medieval times, leaders had to lead their men into battle to keep their castles and lands together, and they had to be shrewd and noble leaders to get the men to follow and support them."
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Athletes as Moneymakers, 2008.
A paper arguing that athletes today are overrated, overpaid and mainly concerned with earning more money.
1,185 words (approx. 4.7 pages), 4 sources, MLA, $ 40.95
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Abstract
The paper asserts that athletes' salaries are not driven by talent as much as they are driven by advertising. The paper disregards the bodily sacrifice that an athlete makes and instead highlights athletes' alleged use of performance enhancing drugs. The paper talks about the unrealistic dreams of youngsters who have become less focused on the competition of sport, and more on the amenities associated with high incomes. The paper fiercely contends that with the sports industry's and athletes' focus on revenue, the competition of natural human endurance has taken a back seat to financial greed.
From the Paper
"The early Greeks and Romans gave us the image of the heroic gladiator, a tall, muscular and physically fit man who towers in height above the average man; a man who, in as few as three moves, can break the neck of man and ferocious beast alike. They are the heroes of Virgil and Homer, and they are they are the men endowed with superhuman powers that mesmerized and entertained thousands during the Olympic Games of old (Garland, Robert, 2005, p. 24). They were the ancient day celebrity (Garland, Robert, 2005, p. 24). They evolved into the modern day athlete; boxers, football players, baseball players, and other athletes who stand as overpaid, overrated, modern day gladiators. Today's "gladiators" are overrated, overpaid athletes who lack the heroic heart of the heroes Achilles or Odysseus, and men who won't acknowledge their fan base without a financial incentive. Today's athletes are takers, giving very little in return for their celebrity, and the industry salaries are not driven by talent as much as they are driven by advertising."
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Marketing Communications and Sports, 2008.
This paper discusses the strategies of marketers who promote their brands by associations with professional athletes.
1,051 words (approx. 4.2 pages), 8 sources, APA, $ 36.95
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Abstract
The paper explores how advertisers create marketing communications programs that capitalize on the unique strengths of professional sports. The paper looks at the specific marketing communications strategies that advertisers rely on to gain the return on investment (ROI) on their marketing investments.
Outline:
Introduction
Marketing Communications Strategy Formulation Begins With the Audience
Constructing Marketing Communications Strategies Capitalizing on Sports Marketing
From the Paper
"Increasingly marketers are turning to professional sports to strengthen their brands by associating them with exceptional athletes, as is the case with Buick aligning itself with Tiger Woods on the PGA (Fitzgerald 2002) or Phil Mickelson with his Accenture-branded golf hat (Stogel, 2004). The same holds true for both commercially-oriented and consumer brands sponsoring NASCAR teams. Take for example the sponsorship of driver Tony Stewart by Home Depot over the last few years and the double-digit growth in ladder sales whenever he wins a race and climbs up a Home Depot ladder when he accepts the trophy to see everyone on the infield (Ferriss, 2005). Advertisers are seeing significant return on investment (ROI) from sponsorships in the NBA, major league baseball (MBL), the NHL in addition to NASCAR and the PGA."
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Professional Athletes, 2008.
A discussion of the loss of personal identity that many professional athletes experience in promoting their image.
1,454 words (approx. 5.8 pages), 11 sources, MLA, $ 48.95
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Abstract
This paper looks at the life of the professional athlete. It particularly focuses on the loss of their personal identity, an aspect that is seldom publicized. The paper purports that the more of himself a professional athlete gives to promote his image as a professional athlete, the more his image may overshadow him as a person and his personal identity. The paper provides examples from current professional athletes.
From the Paper
"Adewale Ogunleye, Chicago Bears defensive end, admits he, as well as, a number of other professional athletes do not make a point to advertise their fears online, even though they may, at times, experience fear, due to their positions as professional athletes. "We may not look like it on Sundays, but we're human like anybody else. We bleed, we laugh, we cry and we have fear," (Drehs) Ogunleye said. And once your salary increases, Ogunleye says, so does the anxiety. "The more you make, the more you have to lose," the defensive end said. "If I was an undrafted free agent, I probably still would have thought somebody was trying to rob me that night in Miami. But I wouldn't have been as worried about it." (Drehs)"
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NFL Retirement Benefits, 2008.
A paper illustrating the need for the National Football League (NFL) to improve retirement benefits for NFL players.
1,836 words (approx. 7.3 pages), 11 sources, APA, $ 58.95
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Abstract
The paper reveals the serious health issues common to retired NFL players that include long-term medical problems from repeated cerebral concussions, cognitive impairment and football-related dementia. The paper discusses how retirement benefits available to NFL retirees pale in comparison to those available to retirees in other professional sports. The paper discusses how NFL retirees are therefore asking for a system of retirement benefits that appropriately accounts for the physical abuse entailed by their careers, and the long-term medical consequences that are direct functions of having contributed to making the NFL the success it has become.
Outline:
Introduction - Statement of the Issues
Long-Term Medical Problems, Cognitive Impairment and Football-Related Dementia
Conclusion
From the Paper
"Heisman Trophy winner and NFL Hall of Fame member Earl Campbell was a premier running back in the 1970s. In an ear when 300-lb linemen and sub 4.5-second forty yard times for skill position players where both a novelty rather than the norm, Campbell, at 5-11, 240+ lbs with 4.6 speed, was the most formidable big back in the game. Today, at an age where many of his fans are either at the peaks of their professional careers or enjoying very active retirements, Earl Campbell must rely on his wheelchair because he cannot walk more than a few feet without assistance."
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Order Management Systems and Sports Nutrition, 2008.
This paper looks at increasing distributed order management and enterprise resource planning systems performance in the sports nutrition industry, including recommendations for Europa Sports Products.
3,900 words (approx. 15.6 pages), 19 sources, MLA, $ 106.95
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Abstract
In this paper, the writer first defines how distributed order management systems are progressing from being ERP centric and more customer-focused and demand-driven, and second, how these systems are making it possible for sports nutrition distributors to attain their selling, service and long-term growth objectives. The writer points out that for sports nutrition distributors in general and Europa Sports Products specifically, the need for synchronizing their 177 suppliers that provide just over 5,400 products, inventoried in 215,000 square feet of warehouse space spread across four geographic locations underscores the urgent need the company has for a reliable distributed order management system. The writer maintains that integrating with suppliers' Enterprise Resource Planning (ERP) systems, supply chain, order management, and forecasting systems is also critical to the success of Europa Sports Products. The business model of distribution is predicated on price, availability, accuracy of fulfillment and support programs for dealers and resellers. The growing importance of analytics as they relate to managing supply chains, order management, fulfillment and integration is also discussed. The paper includes charts and tables.
Table of Contents:
Executive Summary
Introduction
Summary of Research Findings
Recommendations to Europa Sports Products
Analysis of Distributed Order Management & ERP Systems Use Conclusions and Recommendations
References
Appendices
From the Paper
"Through the research completed it is clear that order management, ERP and supply chain systems are becoming increasingly reliant on each other and increasingly critical as the foundation of distribution-centric business models. This is especially true for sports nutrition distributors, where the need for achieving high inventory turns on their most popular and profitable products are critical. Optimizing inventory mix, increasing inventory turns and having the most popular products in stock require intensively higher levels of supply chain integration, in addition to distributed order management systems performance. What became clear from the research completed was that manually attempting to coordinate and optimize inventory across multiple locations was difficult if not impossible, and that distributed order management systems, when integrated to suppliers' supply chain management systems, made the processes much more cost- and time-efficient, and accurate as well."
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